Quercus Denmark

Quercus Group was founded in 2012 in Copenhagen, Denmark, where it is headquartered today. Our multi-stakeholder approach is rooted in the Danish tradition for public-private collaboration.

At a Glance

Denmark's transition towards a clean economy began in the 1970s with the bold vision to become independent of fossil fuels and cheap, imported energy. By 2050, Denmark expects to achieve just that and today gets around 35% of its electricity from wind power alone. The Danish model for sustainable development also entails a dedicated focus on social inclusion, which puts the citizen front and centre for e.g. urban planning.

Quercus Group draws on its Danish heritage and background in multi-stakeholder dialogue to drive sustainable development through e.g. clusters, living labs, partnership facilitation and co-creation processes. We work closely with Danish municipalities, other public organisations, NGOs and the private sector.


Denmark is a modern market economy, characterised by one of the most modern and industrialised agricultural sectors in the world, an innovative and entrepreneurial economy featuring a large number of small and medium-sized enterprises, an extensive welfare system and an open and trade-oriented economy.


This has created a business environment in which a strong public sector and a vibrant private sector have generated significant feats across a range of sectors ranging from bio-medical and clean energy to the hyper-modern urban sector and e-industries of all kinds. Denmark ranks 1 for ease of doing business in the EU, with an open and export-oriented economy. The Danish cleantech industries account for around 12% of total exports of goods, while the agribusiness industry, representing almost one fifth of total exports of goods, is considered one of the world's most technologically advanced.     

Quercus Group works at the intersection of public-private collaboration and draws on a strong academic and entrepreneurial environment to get our messages of multi-stakeholder collaboration across and help Danish solutions reach the most promising export markets.

Get in touch

Nicolai Sederberg Rottbøll

Nicolai is Founder and CEO at Quercus Group with a background in cluster development and management.

Bettina Yanling Tan Fjældhøj

Bettina is Partner at Quercus Group and heads the firm's operations in Singapore, including the Smart City World Labs project.

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We Offer

Quercus Group is connected with the key players in Denmark within the sectors of cleantech, agribusiness and urban development, working closely with public and private actors and green umbrella organisations and trade promotion authorities, including the Foreign Ministry and industry associations.

Our work in Denmark is focused on capacity building and training for sustainable development in the public sector and private sector advisory with the aim to connect Danish solutions to a global audience. In Denmark, we offer:

For Danish stakeholders:

  • Innovation partnerships with cutting-edge solutions such as Living Labs and Clusters

  • Strategy advisory for decision-makers interested in green growth development

  • Internationalisation services for Danish competencies looking to go global

For international stakeholders: 

  • Advice on market entry and collaboration with key actors for international stakeholders

  • Access to key Danish competencies and solutions providers

  • Extensive network within urban development, agribusiness and the green growth industries

The Opportunity

Creating Copenhagen Cleantech Cluster

In 2010, Quercus Group Founder and CEO, Nicolai Rottbøll, established and ran the CCC - Copenhagen Cleantech Cluster (today CLEAN, one of Denmark's major green industry organisations), which received the RegioStars Award 2016 for best European project.

The CCC was created in recognition of the need to establish a coordinating body for the next big industrial trend in Denmark - the cleantech revolution. International focus on Copenhagen and political support, combined with a lack of coordination between initiatives and industry players, helped drive motivation for setting up the CCC. At the time, this was Denmark's largest cluster project and ranked among the top 5 cleantech clusters globally. The cluster thus represented 29 public authorities, 46 knowledge institutions, 748 companies and some 120,000 employees.

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